Team
Amy Wirtanen
Amy is a marketing and brand strategy veteran with a passion and penchant for developing enduring brands, attention-grabbing marketing campaigns, and building strong business identities.
Prior to joining Novele, Amy was Vice President/General Manager of Brand Business at Nestlé Waters, Senior Director of Marketing Innovation at PepsiCo, Director of Marketing & Innovation at Starbucks, and Marketing Manager for International and Domestic Marketing at Ernest & Julio Gallo. Collectively, she has spent over two decades honing her craft with some of the best and biggest brands in marketing.
Amy enables Novele to articulate and live its purpose and uniquely position itself in an increasingly crowded climate-tech market, and her insight has proven invaluable in the customer acquisition process.
Amy holds a Bachelor of Arts in Communication and Media Studies from the University of Michigan, as well as an MBA from the University of Virginia Darden School of Business.
